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what we do:
brand strategy, design, & coaching
Industrial, hard-working, creative, and messy are the words that come to mind when I think of a foundry. A traditional old-school foundry would cast metals into molds to create all kinds of things — I love the imagery of molding something once solid and defined into something completely new, undergoing a messy, creative transformation, if you will.
That’s what we do together at The Inspired Foundry — not cast metals into molds, obviously, but rather create transformation. Your inspired idea, be it a book or a bakery, is about to be transformed, taken from its original shape and molded into pure magic.
CREATIVE TRANSFORMATION
The Inspired Foundry exists to realize the full potential of creative and inspired ideas through a journey of curiosity and collaboration. We are all in search of the same thing: to know who we are, to be ourselves, to experience life in a way that makes us feel free. Artistic alignment means engaging with the creative process in a way that helps us do just that.
Artistically Aligned Design
OUR MANIFESTO
core values
WHAT THE INSPIRED FOUNDRY STANDS FOR
Here at The Inspired Foundry, we embrace the unknown. We don’t let fear stop us from doing our best work and we are motivated by the belief that we have yet to do our best work. Our vision reflects the highest potential of what we have to offer, individually and together.
GET CURIOUS ABOUT WHAT'S POSSIBLE
Vision
1/5
Creativity is messy. It brings up fear, imposter syndrome, and doubts, but it also gives us hope, clarity, and humble pride. The creative process reminds us that the the answer is not always straightforward, and that nothing worthwhile is necessarily easy. We trust in our innate ability to create and honor that spirit as we aim to do our best work.
TRUST THE CREATIVE PROCESS
Intuition
2/5
Our goal is not just to create beautiful things, but to create beautiful things with purpose. We do not do beauty for beauty’s sake, but rather focus on highlighting the transformative power of our work through beautiful visuals. We aim to create meaningful connections, to provide insight, and to leave the world a little bit better than we found it through our creative gifts.
CREATE BEAUTY &
PUT PURPOSE ON DISPLAY
Artistry
3/5
A creative life falls flat when we try to go it alone. The Inspired Foundry is a place that belongs to togetherness, to the sacred space formed by the joining of multiple minds. With this intention, we can accomplish so much more together than we ever could by ourselves.
SHOW UP FOR EACH OTHER & HAVE MORE FUN
Collaboration
4/5
Your weird is welcome here. Your crazy big ideas, strange thoughts, curiosities, and interests all have a place at our creative table. We do not discriminate or judge — you are free to be all of who you are and help us foster a space of inclusion and support. The Inspired Foundry exists as a place to explore and wonder, and as a result expansion and validation is available within our collaboration.
CREATE SPACE TO
GROW IN AUTHENTICITY
Freedom
5/5
meet your creative director
You and me? We are makers, artists, creatives, and multi-passionate entrepreneurs on a never-ending journey to do our best work. And we’re probably more similar than you think.
Did you also have a creative bug from a super young age? Did you attend college or higher ed of some kind for a creative speciality (violin performance over here)? Have you dabbled in multiple creative outlets just for fun (for me it was hand-lettering), only to fall in love with it and then figured out how to make it part of your career (enter graphic design)?
Is a Saturday night with nothing to do and a closet full of crafts your love language, too?!
I believe in inspired ideas, big dreams, and beautiful branding.
And also furry golden retrievers, like my CPO (Chief Pets Officer), Lucy, pictured over there. But seriously, nothing lights me up more than getting excited about an idea and seeing it through.
I do my best work when I can be your hype-girl and involved in the creative process. And I am so, so excited to bring that energy to your inspired ideas.
STRATEGIEST / DESIGNER / HYPE GAL
AS YOU'LL NOTICE,
Karla with a K
VIEW MY PORTFOLIO >
LET'S COLLABORATE
The Office
French Fries
Tea Lattes
Spyhouse Coffee
Minneapolis
01. favorite tv show
02. guilty pleasure
05. FAVORITE BEVERAGE
Instagram
Making Music
Making Dreams Come True
07. when i'm not DESIGNING, I'M
06. LOCAL HAUNT
08. superpower
04. platform of choice
03. fave city
the important info
the office
french fries
minneapolis
01. favorite tv show
02. guilty pleasure
instagram
04. platform of choice
03. fave city
view more >
iced peach tea
cream & amber
i'm making music
05. starbucks order
06. LOCAL HAUNT
idea generator
08. superpower
07. when i'm not DESIGNING,
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the important info
THE TINY BRAND CHECKLIST
GET THE CHECKLIST >
free resources
The tool you’ve been looking for to help you DIY your branding and do it well. It’s the exact checklist I use to craft Tiny Brands for my clients and walks you through the elements of a visual identity so you can create your own Tiny Brand as a starting point for your business.
THERE'S MORE
Get access to all my favorite resources in one place!
UNLOCK THE LIBRARY
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The Resource Library
@THEINSPIREDFOUNDRY
Life on the 'Gram
Creative inspiration, brand design, and more over on ye olde Instagram.
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WHAT SOUNDS GOOD TO YOU?
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